SEO - Which Keywords to Choose

As mentioned in my previous post analyze for good keywords you should not choose keywords that first pop up in your mind but to make some investigation. In this good keywords tool can help you.

So you have found number of keywords. Some are used very often some are used not so often.

The rule is that you should not used keywords that are used very often and that are very generic. The reason is that number of sites are competing for those keywords.

If we take spend day with kids site as an example, the keyword kids is not good keyword to optimize the site. It has number of search results and is simply too generic for the site. Similar case is also with keywords like things to do or places to go. Actually good term to optimize for is things to do with kids or even more specific one fun things to do with kids. Those keywords has big enough number of searches, are specific for the site so it is easier to optimize for them.

So more or less now should be clear how to choose which keywords to use for site optimization.